Photos by Nathan Poppe
I went to a Willie cool music festival during SXSW.
Luck Reunion takes place in Spicewood, Texas and featured a huge lineup of country talent. Willie Nelson’s ranch is a rad venue and only the rainy weather got in the way of seeing Lucius, Jenny Lewis, Matthew Logan Vasquez, Parker Millsap, Margo Price and more.
In the VIP lounge, I was greeted with a pack of rolling papers and it didn’t seem weird for a second. Willie Nelson’s branded marijuana business followed me on Instagram immediately after I tweeted from the festival. Luck Reunion attracts a very particular and Americana/weed-loving crowd that’s really there for the music more than anything. I’ve never met a friendlier festival crowd. Did I mention that Bill Murray was hanging around the festival, too?
